Meet the Industry Experts that Oversee Your Reputation

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    Brandon Hopkins

    Founder and President

    “Link building doesn’t have to be expensive to be effective. We’ve been refining our processes since 2004, we won’t be ‘hoping and guessing’ our link building will work, we’ve tested everything!”

    Company owner Brandon Hopkins is a 15+ year veteran of the SEO and ORM industry. With many years of experience comes time-tested ranking results stretching back many years. With this history of success Hopkins guides and is always pushing the envelope of testing and cutting edge SEO strategies.

    Hopkins is active on many SEO and ORM forums by the handle ‘BHopkins’. If you see him, say, “Hello!”

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    Matt Timmins

    Chief Revenue Officer

    Matt applies growth and client services formulas acquired from over 15+ years of sales, marketing and executive leadership experience. He serves a dual purpose by attracting companies and individuals that DiamondLinks has an authentic passion for servicing, and then ensuring that we overwhelmingly delight the clients that trust us with their online visibility. Matt believes “the search results we achieve on behalf of our clients should speak to the value we deliver, and we speak loudly!”

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    Grant Landry

    Chief Financial Officer

    Grant Landry serves as the Chief Financial Officer (CFO) of DiamondLinks and is responsible for all of the company’s financial functions including financial analysis, accounting, HR, strategy, and forecasting. He started his career in risk management and has 15 years of operational experience in finance, HR, sales, marketing, and technology. Grant is a graduate of Texas Christian University and in his free time enjoys rooting on the Horned Frogs.

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    Lee Lazarus

    Head of Strategy

    Lee is a goal-driven executive with over 15+ years of proven excellence in team management, business strategy & development, corporate finance, and sales & marketing. Lee helps determine the vision and direction of DiamondLinks and helps oversee the continued success of DiamondLinks’s operational team. Lee started his career as a corporate attorney at Proskauer Rose LLP and has also served as an executive officer of numerous public and private companies.

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Emily C.

Director of Operations

As the Director of Operations, Emily manages finance and operations, and creative strategy. As a strategist and search professional, Emily establishes standards and processes that allow the DiamondLinks team to operate as efficiently and effectively as possible. She has over seven years of experience in developing and maintaining client relationships, and her result-oriented strategy is structured around client performance.

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Amanda M.


As the Director of Customer Success, Amanda brings an extensive background in customer service, sales, and analytics. With her love for business, entrepreneurship, and people, Amanda’s goal is to ensure that each strategic decision has the customer’s best interest in mind. Amanda graduated with an MBA in 2016 from CSU Fresno and was awarded the Student of the Year from the CSUF's Craig School of Business.


Scott K.


Scott leads outreach strategy and efforts as well as creatives for marketing initiatives. He has over 7 years of marketing experience within various sectors of business, which includes healthcare and franchising. Through digital marketing, social media, content creation and communications, he enjoys helping businesses grow and achieve their goals. He graduated from Auburn University in 2013 with a B.A. in Public Relations.

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Maria B.


As the Content Marketing Manager, Maria brings a background in journalism and communications to the team. She has over 10 years of experience in marketing and journalistic writing in multiple fields including, healthcare, brand management and influencer marketing. Through content management, content ideation, and digital marketing, she enjoys helping clients rank positively on search engines through Whitehat SEO and ORM. She graduated Walden University in 2020 with an MS in Communications and Public Relations.

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Jennifer B.

Director of Outreach

Jennifer has been working in the SEO and virtual assistant industries since 2011. She is also an experienced website owner with 14+ years of graphic design experience. Jennifer is committed to helping you succeed in your business.

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Victoria H.

Outreach Coordinator

Victoria has been helping small businesses and entrepreneurs with their content marketing strategies and branding since 2011. She loves helping clients come up with innovative new ways to meet their business goals and bring awareness to their brands.

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Ashley T.

Outreach Coordinator

My job is to answer emails and to help get the content out to the world. I love my job because it enables me to work at home while helping our clients with their SEO needs. I have been a blogger for 10 years, so I know a lot about outreach to bloggers. I also have worked in Customer Service since I was 16. That type of work is important when answering emails. I am a graduate of the University Of Central Florida with 6 years of Sales & Marketing experience in various industries. I have also worked as a contractor link builder for a well-known ATL startup tech company.

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